When Eva Franco emigrated to the United States as a young girl, fashion quickly became her entrée into new surroundings. Born and raised in Transylvania, Romania, but of Hungarian heritage, she discovered that her passion for designing clothing helped her express herself as she communicated with her American peers.

After graduating from New York’s Fashion Institute of Technology, Franco went to Paris, where she continued her education as a design assistant for Etienne Brunel.
But it was when she moved to Los Angeles that she began crafting clothes for herself. Fueled by positive remarks from passersby, she set up shop at a local flea market, where she was able to learn directly from customers about creating pieces that celebrate the female form.

Today the Eva Franco brand can be found in 800 stores domestically and internationally. All clothing is made in Los Angeles, where her company is based.